Affiliate Partners

We invite publishers, streamers, affiliates and marketing partners across Canada to join the 21 Dukes affiliate program. We work closely with partners to drive high-quality traffic and long-term player value, offering a straightforward partnership built for Canadian audiences in both English and French.

Program purpose

Our affiliate program is designed to create mutually beneficial relationships: you bring engaged players, and we provide a stable, trackable revenue opportunity. We focus on clear onboarding, fair conversion tracking, and ongoing support so partners can scale campaigns without micromanagement.

Partnership benefits

Partners get access to a dedicated account contact, localized marketing materials, and a partner portal where campaign performance is visible at a glance. We provide creatives and landing pages formatted for Canadian devices and payment options, plus promotional calendars to help plan activity around popular events and new releases.

Commission structure

We offer flexible commercial models to suit different traffic types and growth strategies. Options include revenue share, cost-per-acquisition (CPA) and hybrid models that combine elements of both. Payment terms are transparent and tailored to long-term partnerships rather than short-term spikes.

How payouts are handled

Payouts are processed on a regular schedule and can be sent via multiple payment methods. Earnings are reported in CA$ to simplify reconciliation for Canadian partners. Specific commercial terms are agreed during onboarding and reviewed periodically to reflect evolving performance.

Tracking and reporting

Partners use a secure partner portal with real-time reporting on clicks, leads and player activity. Conversion tracking is visible at the campaign and creative level, and we provide access to historical data for trend analysis. Any discrepancies are reviewed collaboratively to keep reporting accurate and fair.

Marketing tools and support

We supply a range of creative formats, approved landing pages, deep-linking options and campaign-ready assets optimized for mobile and desktop. Promotional copy and banners are regularly refreshed, and we can provide French-language materials for Quebec-focused campaigns. Technical and campaign support is available through your account manager and a dedicated partner support channel.

Long-term cooperation

We look for partners interested in steady growth and long-term value. Our approach emphasizes transparent communication, periodic commercial reviews, and the flexibility to adapt models as your traffic mix changes. If you’re ready to build a partnership that scales, reach out and we’ll walk you through the onboarding process with clear commercial terms tailored to your audience and goals at 21Dukes.